I love to create content that’s not only fun and creative, but smart and responsive too.
Not sure how to reach the people you know will love your product? Feel like you have too much to say? I can help ensure your message is articulated as creatively and concisely as possible. I can adapt my writing style to any tone of voice and content format. I’ve written with Creative Directors at the top of their game, conceptualised with the very best Art Directors and Designers and joined forces with some of London’s most talented UX teams – all with the aim of producing engaging content that gets results.
Successful brands build communities with their customers. These communities can live on a variety of platforms, like Facebook, Twitter, Instagram and LinkedIn. By having the right content strategy and posting things that you know the community love, you can begin to build very strong relationships with your customers. I can help with content strategy and the management of these channels; acting as your company voice from the sidelines.
I really enjoy blogging for brands. Blogging is the best way to get across a unique point of view from a brand perspective, to show customers an insight into your thinking or ethos. I’ve also been involved in various blogger outreach programmes which involves thinking of the best way to engage bloggers through an idea, sourcing the bloggers to work on the project and helping to run the event or oversee the production of the materials that are produced.
I have a strong conceptual background, having worked at some of the world’s biggest advertising agencies. I love seeing a brief through from a brainstorm with a marker to the final words being put into the design. I also understand how multi-platform content is essential these to tell a story and can help you put the content plans together to make sure your brand story is told to the right people and in the best way possible.
Hello, I’m Claire, an enthusiastic writer who loves creating compelling content for brands.
People are slowly realising that good content is the key to customer engagement. Just like all memorable pieces of writing, it should tell the perfect story. That’s why I work hard with clients to help them understand what they want to say and the best way to say it. With over sixteen years of experience writing for advertising both on and offline, I take a brief from ideation to delivering clear, concise and responsive copy. Work that will breathe life into the subject matter. And I have a lot of fun doing it.
Nice things they say about my work:
Are you ready to breathe life into your brand tone of voice?